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The Zeigarnik Effect: The Psychological Glitch That Can Explode Your Marketing Results Part 6 – “Wait, Did They Just Say That?” – Power Phrases That Tease, Tickle, and Trigger Clicks

You’ve got your loops. You’ve got your structure. Now it’s time to give your funnel a language upgrade.

Because let’s be real—saying “In this course, you’ll learn how to grow your business” is about as exciting as watching beige paint dry on a cloudy day.

What you want is a line that makes your audience stop scrolling, tilt their head, and think:

“Wait—WHAT did they just say?”

That’s the power of a well-placed tease. Let’s load you up with swipeable, plug-and-play power phrases that create just enough mental itch to force the click, open, or scroll.

 

Email Subject Lines That Practically Beg to Be Opened

Use these when you want clicks now—a little drama never hurt anyone.

 

Sales Page Teasers That Keep Readers Glued

These aren’t just words. They’re tension traps whispering: “Keep reading…”

 

Course & Video Titles That Spark Curiosity

Reminder: The job of a title isn’t to explain—it’s to provoke curiosity so strong it bulldozes distraction.

 

Why These Work

Because they do three things at once:

  1. Open a loop: Hint at something juicy without spilling it.
  2. Trigger emotion: Curiosity, FOMO, disbelief—even a little gossip appeal.
  3. Break the pattern: They stand out in inboxes and on sales pages drowning in bland marketing speak.

The result?

Clicks. Opens. Scrolls. Sales.

(And the occasional “I couldn’t stop reading—curse you!” message in your inbox.)

 

Comming soon in part 7 – Your Loop-Stacking Funnel Blueprint—the step-by-step game plan to make your entire marketing machine binge-worthy.

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